IWC Retail Experience
  • Hong Kong, China

Creating an in store augmented reality experience

We’ve worked with IWC to create an in store augmented reality experience using a magic mirror and leap motion for customers to visualize their selected watch and view the different straps options.

By scanning a QR code on the magic mirror via the dedicated mobile application, customers are able to retrieve all information viewed during their experience. With the mobile application linked to IWC’s CRM system, customers are directly in contact with their dedicated sales representatives introduced during their in store experience.

PROJECT INFORMATION
  • CLIENT

    IWC Schaffhausen

  • YEAR

    2017

  • PROJECT TYPE

    Retail Experience

Responsibilities

  • Project Scoping
  • Budgeting
  • Timeline Management
  • Resources Allocation
  • Team Management
  • Technology Solution Research
  • Client Communication
  • Technical Drawings Review
  • Technology Sourcing
  • Installation & Deployment
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MikeHK84

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